Broadband Leads to Prevention & Good Health

In the face of America's contentious health care reform debate, policymakers and citizens alike are asking how we can ensure quality health care, while keeping costs down.  Experts agree prevention is a crucial part of the equation, and our latest Broadband Now video shows how the Internet is helping advance the nation's health and fitness goals.  

According to a MetLife study on benefits trends, the number of employers providing wellness programs increased from 49 percent in 2006 to 57 percent in 2008.  Businesses simply can't ignore the fact that healthier employees translate to reduced health care costs and increased productivity - positively affecting their bottom lines.  Take the innovative Virgin HealthMiles program, for example.  Registered employees can literally reap health and financial rewards by logging in and staying active - earning points that can be redeemed for cash or gift cards from a variety of online stores.

American citizens from all walks of life are also using the Internet to connect with healthy meal plans and broadband-powered fitness programs. Whether tuning into Nintendo Wii's sports games or downloading the latest fitness app, individualized training has never been more tech-savvy.  And for those who need to learn healthy habits, researchers are working to make this pursuit an entertaining activity.  For example, one university is testing a game called "Skeleton Chase," which teaches students about nutrition, stress management and exercise.

The medical community has also embraced broadband's health-promoting benefits.  From checking drug interactions to examining X-Rays and EKGs on the go, doctors are using broadband-enabled mobile devices in greater numbers to monitor and rapidly respond to patients' health conditions.

Inspired to learn more about how the Internet can help Americans lead healthier lives?  Tune into our Broadband Now video to hear more tips and information.